Download Creative Management PDF Format Full Free by Jane Henry and published by SAGE Publications Limited. This book was released on 1991-02 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published in Cooperation with the Open University The ability to manage creatively is becoming more important as the quickening pace of change makes creative perception, inspired judgement, and cooperative management ever more critical. The contributors to Creative Management, all key innovative thinkers, offer new perspectives and suggestions on application in the managing and developing of: creative thinking, creative processes, and creative style. Its focus is on the impact of thought upon action, in particular on changing thought imaginatively so as to bring about creative action within a rapidly changing world. Diverse viewpoints that include scientific, cognitive, psychodynamic, and management perspectives make this volume essential reading for today's manager and management students. Particular topics discussed include: o How thinking patterns can limit perceived options o A variety of approaches for circumventing barriers to creativity o Alternative perspectives for developing the readers' own creativity o The importance of internal psychological processes and external realities in successful creative ventures "Likely to appeal to managers, educators, and others with an interest in developing and managing creatively. . . . Exemplary chapter titles illustrate the new skills the book is dealing with. An excellent tour of this fascinating world." --Headlines "In recent years, many attempts, both in practice and in organizational theory, have been made to develop management principles which are compatible with the creative logic. Jane Henry's book is a valuable compilation of such contributions. This collection of 23 articles covers a wide array of approaches, and contains seminal articles which deal with the nature of creative thinking. . . these articles provide a comprehensive understanding of creativity, ranging from descriptions such as 'individual's capacity to think divergently' to 'it is creative apperception more than anything else that makes the individual feel that life is worth living.'. . . The major strength of this collection is the variety of perspectives it brings out in one's understanding of creative processes. The selection of articles and their sequencing makes reading through the book an enjoyable experience. . . . the selected articles provide a strong conceptual and speculative base for creativity. . . . given the nature of the selected articles, one can easily recommend this book to students, scholars and senior executives. Even practitioners of creativity (e.g., value-engineers, research scientists, media executives, etc.), may find it useful to gain insight into the nature of the processes which they practice." --Management & Labour Studies "Useful practical suggestions for managers and change agents in organizations. . .an accessible source of key writings and it will be of interest to practising managers and students of organisational behaviour." --Jennifer M. Kidd, University of London "This Open University course reader brings together key writings which examine the nature of creativity from a variety of perspectives exploring the non rational aspects of management and decision making and going on to outline a range of processes and techniques which will aid creativity and encourage readers to try alternative perspectives for developing their own creativity. Successfully combines theoretical analysis with suggestions for practice illustrating how to change thought imaginatively to bring about creative action in a rapidly changing world." --Journal of the Institute of Health Education "Fascinating reading and very relevant to managing change and the needs of the decades ahead. One of the unfortunately rare occasions where a collection of papers actually works; probably due to its focused objective." --Long Range Planning "Excellent collection of articles examining the nature of creativity and how it relates to various management issues from a wide variety of perspectives. Especially noteworthy are the contributions from Gareth Morgan (author of Images of Organization), Michael McCaskey and Peter Drucker. Recommended for anyone with an interest in problem solving, organizational development and change." --AFFILIATION TO COME FROM IAN
